Blogs

The always reliable Brian Krebs with an amazing story of Russian spammers, huge botnets and oddly named pwnsters.

eMarketer revises estimates of mobile marketing up to $2.6 Billion:

eMarketer estimates mobile advertising spending in the US reached $1.45 billion in 2011, up 89% from $769.6 million in 2010. This year, US mobile ad spending will grow 80% to $2.61 billion.

Michael Wolf tells you what you need to know:

This is the time of year when Google places an earnings call for its investors and uses the opportunity to provide insight into its profits and revenues. On Thursday Google CEO Larry Page revealed that display ad revenues are currently running at $5 billion per year, up from just $2.5 billion 12 months ago.

LinkShare is holding its Symposium event here in San Francisco this week and the opening keynote by Forrester senior analyst, Andy Hoar, contained some terrific insights into the state of the performance marketing industry. I picked out five that look at coupons, social marketing, and growth opportunities:

1. Affiliate Marketing Growing 16% p.a.