Exercising control over your affiliates is a good way to keep your program from spinning out of control as your business grows.
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By Marie Nilsson
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The line between performance and traditional advertising has been breached, and the best days of affiliate marketing are ahead.
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By Greg Shepard
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Pedro Sostre is all about art and good design. And he\'s not afraid to voice his opinions on either subject.
\"Most websites suck in terms of design,\" he says, though he also admits there are many design-oriented sites that are extremely well-done and that he\'d be hard-pressed to single out just
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By Lisa Picarille
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Online marketers adopting new technologies such as blogging find that being on the cutting edge is a distinct advantage.
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By Lisa Picarille
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Affiliates need cookies to get commissions, but users fear they are linked to spyware, and that’s causing lots of angst on both sides.
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By Eric Reyes
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Richard Kohl may be 70, but he sure knows how to party. As the head of a big family - he\'s got four children and six grandchildren, while his second wife has four children, 15 grandchildren and two great grandkids - Kohl has hosted and attended lots of family functions in his day, and now he\'s on
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By Lisa Picarille
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A true believer in shopping and online marketing explains why she doesn’t want to be treated like an affiliate.
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By Alexandra Wharton
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More often than not, merchants are just saying no to affiliates and denying them entry into programs.
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By Jennifer D. Meacham
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Sites that promote health and fitness are flexing their marketing muscle in novel ways to attract customers and keep them loyal.
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By Diane Anderson
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Managing a seasonal program is akin to drag racing - lots of hard work goes into the preparation, the light turns green, then it's over.
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By Todd Taylor
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An aspiring online business owner learns the secret of success.
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By Rosalind Gardner
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Kimathi Marangu likes to do well by doing good. It\'s a concept he finds very appealing. He also describes himself as very passionate about performance marketing.
It\'s not easy to combine all those passions but Marangu has managed to strike a good balance.
Marangu is the co-founder of Mall Networ
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By Lisa Picarille
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Tapping into this social networking trend makes the online shopping experience more like one on land.
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By Jennifer D. Meacham
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Survey shows that programs are getting slightly smaller, while manual approval rates are growing.
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By Revenue Magazine Staff
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The doctor of design has the prescription for whatever
ails your site.
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By Pedro Sostre
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