Affiliate anarchy in the U.K.? Denton departing? Who got schooled at CJU? So many questions, so little time.
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By The Spider
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Affiliate marketers shouldn’t use potential click fraud as an excuse not to try pay-per-click advertising.
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By Rosalind Gardner
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Exercising control over your affiliates is a good way to keep your program from spinning out of control as your business grows.
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By Marie Nilsson
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Web analytics polishes its customer-winning game and helps boost affiliate revenue.
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By Jennifer D. Meacham
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Combating click fraud is not about others protecting you. It’s about protecting yourself.
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By Mary O'Brien
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They also require planning, perseverance and patience.
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By Rosalind Gardner
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The issue of online taxation is revisited and not everyone thinks it's a good idea.
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By David Cotriss
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SEM is just another form of direct response marketing and many of the same principles apply.
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By Mary O'Brien
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Looking for search terms in all the right places.
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By Mary O'Brien
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The executive changes at the affiliate network signal the end of an era and a move toward global expansion.
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By Lisa Picarille
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Affiliates fear the threat of potential privacy breaches at networks and by search companies.
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By Lisa Picarille
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Tapping into this social networking trend makes the online shopping experience more like one on land.
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By Jennifer D. Meacham
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Programs that pay bounties for acquiring customers and qualified leads are now among the most lucrative opportunities for publishers.
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By John Gartner
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Commission Junction’s Lisa Riolo steps into a new role with some familiar responsibilities.
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By Maria Sample
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Domains are the undeveloped land on which e-commerce properties are built and like real estate, it’s about location, location, location.
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By Diane Anderson
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Performics’ new VP of affiliate marketing claims the industry is still growing and is fueled by performance-based marketing.
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By Lisa Picarille
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Searching for light at the end of the click fraud tunnel.
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By John Gartner
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