If denial doesn’t work, concoct a conspiracy theory to divert attention.
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By The Spider
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Exercising control over your affiliates is a good way to keep your program from spinning out of control as your business grows.
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By Marie Nilsson
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Pedro Sostre is all about art and good design. And he\'s not afraid to voice his opinions on either subject.
\"Most websites suck in terms of design,\" he says, though he also admits there are many design-oriented sites that are extremely well-done and that he\'d be hard-pressed to single out just
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By Lisa Picarille
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It's not easy being clean. Just ask affiliate managers.
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By Lisa Picarille
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Big Brands are spending more money online, and traditional ad agencies have to adapt or wither.
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By Lisa Picarille
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Online marketers adopting new technologies such as blogging find that being on the cutting edge is a distinct advantage.
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By Lisa Picarille
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Local search is experiencing explosive growth, and both merchants and marketers are getting vocal about going local.
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By Diane Anderson
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They also require planning, perseverance and patience.
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By Rosalind Gardner
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Making the decision to change affiliate networks provides an opportunity to clean house and examine your relationships.
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By John Gartner
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Effective self-marketing is the quickest path to success.
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By Jay Conrad Levinson
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Affiliates fear the threat of potential privacy breaches at networks and by search companies.
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By Lisa Picarille
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Word-of-mouth marketing can generate a lot of buzz; just make sure you don’t get stung.
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By Diane Anderson
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iCrossing’s Noah Elkin is helping to push the search marketing firm’s ideas about optimization and innovative services.
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By Maria Sample
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The Hispanic market is a huge opportunity, but the complexities have prevented marketers from fully capitalizing on the space.
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By Alexandra Wharton
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Survey shows that programs are getting slightly smaller, while manual approval rates are growing.
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By Revenue Magazine Staff
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Useful products, software and services to help your business.
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By Lisa Picarille
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Programs that pay bounties for acquiring customers and qualified leads are now among the most lucrative opportunities for publishers.
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By John Gartner
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Connection, communication and commitment are the cornerstones of a good affiliate marketing relationship.
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By James Green
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There’s plenty of communication, but most of it’s ineffective.
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By Lisa Picarille
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Commission Junction’s Lisa Riolo steps into a new role with some familiar responsibilities.
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By Maria Sample
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Building a strong customer relationship is more important than the sale.
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By Jay Conrad Levinson
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The doctor of design has the prescription for whatever
ails your site.
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By Pedro Sostre
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The dot-com bomb scared marketers, but the tide is turning and online is the
place to be, even for big brand names.
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By Diane Anderson
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Reeling in teens is a huge opportunity for online marketers. Don't let the big one get away.
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By Lisa Picarille
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Companies are outsourcing affiliate managers to fuel online marketing programs.
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By JENNIFER D. MEACHAM
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