The line between performance and traditional advertising has been breached, and the best days of affiliate marketing are ahead.
... More
By Greg Shepard
|
Making the decision to change affiliate networks provides an opportunity to clean house and examine your relationships.
... More
By John Gartner
|
Managing a seasonal program is akin to drag racing - lots of hard work goes into the preparation, the light turns green, then it's over.
... More
By Todd Taylor
|
The executive changes at the affiliate network signal the end of an era and a move toward global expansion.
... More
By Lisa Picarille
|
Affiliates fear the threat of potential privacy breaches at networks and by search companies.
... More
By Lisa Picarille
|
There’s plenty of communication, but most of it’s ineffective.
... More
By Lisa Picarille
|
Commission Junction’s Lisa Riolo steps into a new role with some familiar responsibilities.
... More
By Maria Sample
|
Marketing eco-friendly products online is good for the globe and your wallet.
... More
By John Gartner
|
Performics’ new VP of affiliate marketing claims the industry is still growing and is fueled by performance-based marketing.
... More
By Lisa Picarille
|
The affiliate network menu is expanding to offer many more options than just vanilla, chocolate and strawberry.
... More
By Lisa Picarille
|
The move to expand into new geographic markets is filled with promise and lots of hurdles.
... More
By JOHN GARTNER
|
