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Global Resource Systems Partners with Revenue MagazinePLANTATION, FL, August 14, 2006 - Global Resource Systems (GRS), www.grscorp.com, a leader in interactive marketing solutions, is pleased to announce that Revenue Magazine has chosen to utilize GRS's WhiteDelivery email solution to deliver its monthly newsletter via a strategic partnership. Through this partnership, WhiteDelivery will leverage its software and services to successfully deliver the newsletter for the magazine, an industry trade publication dedicated to the performance marketing business model, while assisting the publication with email compliance and deliverability. "We are excited to be working with the performance marketing industry's leading publication," said Yannick Tessier, CEO of Global Resource Systems. "We look forward to providing Revenue Magazine the services for which we have earned our reputation for excellence." Through state-of-the art delivery and revenue reporting functionality, the WhiteDelivery platform will distribute Revenue's monthly newsletter to the publication's compiled email list and assist with whitelisting on ISPs. WhiteDelivery enables its users to conduct effective email communication for both retention-based and new acquisition marketing. Among its features are facilitation of targeting, testing, automation and reporting and analysis. Targeting can be done by profile, geography, behavior, demography and more. Testing includes pre-approvals, seeds and split tests. Automation includes setting up of recurring campaigns and reports are provided for deliveries, targets, opens, bounces, clicks conversions and many other metrics allowing users to analyze and plan successful campaigns using real-time analytics. "We're constantly looking for ways to improve Revenue Magazine and to deliver valuable content to our customers," said Chris Trayhorn, CEO of Montgomery Media. "By partnering with Global Resource Systems we're ensuring effective email communication to our performance marketing community globally." Revenue explores the strategies, technologies, designs and best practices that help affiliates and merchants achieve success in performance marketing, a fast-growing area of e-commerce in which independent Web publishers, usually operating as small businesses, generate commissions by introducing consumers to the sites of larger merchants. To visit Revenue Magazine go www.RevenueToday.com. # # #
CONTACT: Linda Villafane or Caren Berg for Boardroom Communications at 954-370-8999 or email lvillafane@boardroompr.com, cberg@boardroompr.com. |
Revenue is published by Editor-In-Chief and Publisher Advertising/Sales Director Web Production Manager Client Services
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