We are back from the Affiliate Summit and it’s taking me a days to recuperate from the round the clock engagement of the event in Las Vegas last week. It was another fantastic conference put together by co-founders Shawn Collins and Missy Ward.

Did you check out the NBA All-Star Slam Dunk contest in New Orleans this past weekend? Many find this annual event to be a great source of entertainment and creative inspiration. This year Superman made an appearance flying through the air for the winning dunk, while the runner up demonstrated the “birthday cake” dunk while blowing out a candle on a cupcake that was perched on the rim. It was incredible.

After checking out the 50th Grammy Awards the other night looking to catch the celebration of the music industries top performers, I realized that advertising is like music – you’ve got to have rhythm.

Similar to catchy music, magazine ads need to have an aesthetic hook that grabs attention. You also have to compose ad copy that sings.

It’s the last week of January and the Super Bowl XLII kick-off is only a couple days away. Whether or not you have a vested interest in the Patriots clearing their last hurdle to complete the undefeated season or are jumping on the Giants bandwagon is not the point.

The most important thing is that you not only watch the game which is expected to be the largest viewing audience in Super Bowl history - 140 million - but that you stay glued to the tube while you lay witness to the latest in advertising technology at a cost of – hold your breath - $2.7 million dollars for a 30 second spot!

Welcome to 2008! We hope you found time during the holidays for some R&R and are excited about what lies ahead. It seems like the new year is off to a flying start and now that the annual SF local Maverick’s big wave surf contest is out of the way let’s get right down to the latest news related to your 2008 media plans and upcoming advertising opportunities here at Revenue.

This week’s post comes from Ad:Tech New York, where the interactive and performance marketing industry has congregated for a week of education, networking and frolicking about in The Big Apple.

Day 1 kicked off on Monday with the opening of the Exhibit Hall featuring over 500 companies with extravagant booths, attention-grabbing props and fun giveaways that ranged from autographed guitars to iPhones to branded schwag. Conference goers filled their goodie bags and made the rounds through a maze of three floors while schmoozing with exhibitors.

Boo! Sorry to spook you like that. I probably scared you after taking a little time off from blogging to regroup and get ready for the holidays. The Revenue Halloween costume award this year goes to Eduardo Fenili, our new Account Manager, who came with the serious throw back costume and busted out as the 80’s pop icon Pee Wee Herman.

We are in a time warp and are fast forwarding to securing ad placements for the January/February 2008 issue. If you are in the middle of working out your 2008 marketing and advertising plans we would like to hear from you to discuss the different advertising opportunities in the magazine, website and e-mail newsletter. Our 2008 Media Kit is currently available by request.

We are smack in the middle of another busy week of deadlines at Revenue so I’ll keep it short and sweet.

This is your last week to secure an ad placement in the November/December Holiday issue and ad placements are still available. If you need more information or a copy of our Media Kit, please contact our ad sales team. The ad creative deadline is coming up next week on October 17 and all material must be in by then.

I’ve been really busy wrapping up September and getting on with October. The change of season is in the air including post-season baseball, which jumped off with an exciting game between the Padres and Rockies on Monday night.

Our first pitch for October starts with today’s launch of our monthly newsletter - a must read and keeps you posted on updates from our Editor-in-Chief; new online content including 5 Questions with Bob Schober, President of Cartfly; Ask Jim Kukral; Inside Track; Industry Jobs; and upcoming Marketing Events.

In sports, the talk this week has been all about cloak and dagger espionage and illegal sign stealing by the Patriots, the best team in the NFL. It is yet another representation of the things teams, companies and people do to gain an advantage.

For the readers of Revenue spying is not focused on corporate espionage, but relates to businesses that use or sell spyware and adware products and how that impacts online marketing. We are doing our best to maintain best practices that don’t condone that kind of unethical behavior.