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Where the focus is everything about online marketing, including key business strategies, innovative marketing methods, effective online advertising techniques, emerging advertising trends in technology and much more.
Our politicians, along with Wall Street, a few
bankers and some mortgage firms may be able
to take our money, but they can't take away
our friends. In fact, our friends may be all we
have left someday. There's no doubt that the
crisis we face today financially and otherwise
will test our mettle as small business owners
and brands.
So in t ... More BY JIM KUKRAL
According to the U.S. Census Bureau,
there are nearly six million
businesses in the United States.
Think about the enormity of that number.
That's billions and billions of dollars
in revenue generation every year. That's
also six million businesses that all require
the same basic nourishment to survive -
marketing and sales.
If you're on ... More BY JIM KUKRAL
To be an innovator, you have to be able to do three things: Spot an opportunity or problem; find a unique way to fix that problem or capitalize on it; and be willing to fail ... a lot.
Woody Allen said it best: "If you're not failing every now and again, it's a sign you're not doing anything very innovative." Very true.
Often I write about ex ... More BY JIM KUKRAL
A platform using video to create a dialogue can be
powerful and engage users.
I recently had to stop Twittering.
It was awful. The doctors said I
would go blind.
Seriously folks, even for as big
of an Internet geek as I am, I was
completely overwhelmed by the
massive flood of 140-character
messages from friends and coll ... More BY JIM KUKRAL
An affiliate marketing experiment used Twitter to
connect the community at a recent show.
As an idea, Twitter is nothing new -
a method of communication
between various parties. However,
as a real and practical application, Twitter is
revolutionary. It has the potential to reinvent
communication between affiliates, networks
... More BY SAM HARRELSON
Internet users are finally taking searching and finding into their own hands. The concept of saving, tagging and sharing bookmarks - "social bookmarking" - is no longer a Web 2.0 gimmick or just a convenient way to access your Favorites at the Internet café. Social bookmarking is poised to become the real social search and it promises to be the nex ... More BY ANIK SINGAL
It's overlooked and underutilized and it's capable of helping achieve the Big C.
Psssst. Listen up. I'm going to say this quietly so only a few of you can hear. We can't let this secret out to everyone yet; just you, dear reader, the top performers in your industry who read this magazine. Ready? This is a HUGE secret. Okay, here it is.
Video conv ... More BY JIM KUKRAL
Living in a virtual world may lead to innovation in the physical world.
Innovation is the lifeblood of business. Failure to innovate is a common problem among businesses and even more common among big corporations where it is hard to turn on a dime and internal politics tends to slow down rapid thinking and change. This means that smaller marketer ... More BY WAYNE PORTER
