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May 13, 2008
 

 

 

Lasting Impressions Blog

| By Lisa Picarille
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Web 2.0: The Affiliate Panel


By: Lisa Picarille

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I’ve spent much of the week at Web 2.0 Expo. Man, the show was good and very well attended. It was also super well organized. And the Blogtropul.us (a room for bloggers) was hopping with people streaming live, blogging, doing video and writing up real time accounts from the show. There was even yoga happening in there. The panel I was on (The Changing Landscape of Affiliate Marketing: Bloggers, Social Media, & Online Merchants ) was bright and early on ... More

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Videoblogging: Is it a Man’s World?


By: Lisa Picarille

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Revenue has published many articles on the merits of using video as an online marketing tool. There are lots of people pushing the video blogging envelope in the online marketing space - Sam Harrelson, Mark Wielgus, Jim Kukral, Shawn Collins and many others. What you should note about this list is not that most of these folks are well known in the online marketing industry (they are) but that they are men. I don’t like to go ... More

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Doing the Affiliate Thing with the Ladies


By: Lisa Picarille

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This week’s Affiliate Thing was all about the ladies. Stephanie Agresta, a 12-year veteran of the affiliate marketing space, who recently merged her consulting business to become one of the founders of the Conversation Group, stood in as co-host for Shawn Collins. Thanks Stephanie. You did a great job. Shawn was busy co-hosting (with Missy Ward) the first-ever (sold out!) Affiliate Summit London. Stephanie and I talked about the glut of online marketing trade shows, events and conferences ... More

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Worth the Wait?


By: Lisa Picarille

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Apple has disappointed me once again. Yesterday a colleague was checking out the new Apple wireless Bluetooth keyboard he just received in the mail. I hadn’t seen the keyboard before nor had I heard anything about it. But wow. I was like Homer Simpson when he sees a donut or a beer. Must Have Keyboard. I stopped paying much attention to Apple many years ago when I was no longer covering the company after eight years of following their every ... More

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Revenue and Web 2.0: A Great Combo


By: Lisa Picarille

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Sorry for the lag time in posting about the Web 2.0 Expo. I’ve got Mom 1.0 visiting for the week from the East Coast and in between the world of widgets and work there was a visit to wine country. So, the Web 2.0 show held here in lovely San Francisco was teaming with people. There were more than 14,000 attendees and the level of buzz and excitement was infectious. I also spotted many folks reading Revenue Magazine (we ... More

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