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revenue: the Performance Marketing Standard
August 29, 2008
 

 

 

Lasting Impressions Blog

| By Lisa Picarille
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Twitter Saves The Day


By: Lisa Picarille

Tagged: , and

It’s not even 8am and I have already had two major computer crashes and been locked out of my house this morning. I am working from home today and left the house in huff (after all the computer issues) to walk the dog. I was a little late in taking the dog out (again, those dang computer problems) and grabbed her leash, the recycling, and some biodegradable doggie bags and ran out the door. As soon as the door closed ... More

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My First Social Media Birthday


By: Lisa Picarille

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Yesterday was my birthday and for weeks I was totally dreading it. Recently my personal life has been turned upside down. The thought of celebrating yet another year just didn’t feel right (or even possible) given that it’s been difficult to muster up a smile most days. However, the day turned out to be a pretty good one because of my involvement with social media. Celebratory wishes, good vibes and of course “humor” about my advancing age poured in via Facebook, ... More

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Are You Exposing Yourself?


By: Lisa Picarille

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This is for all the people out there that provide me with endless hours of insight, status updates and humorous comments. You know who you are – Twitterers, bloggers, vloggers, and Facebook status updaters. While I enjoy feeling a deeper connection to you and in some ways wish that I had the time and the fortitude to participate even more in sharing via all the emerging social media platforms, I definitely feel the need too hold back. My concern - ... More

3 Comments »


Leveraging Social Media


By: Lisa Picarille

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Facebook and Twitter. They are common topics over here at Revenue. Not only because most of the staff is using both platforms, but also because our readers are curious about how to leverage each of the applications. Personally I have found both to be incredibly useful. Naturally, I connect with friends, old classmates, former co-workers, but I also use Twitter and Facebook to poll my community of friends on current hot topics. If I want to know if a particular ... More

2 Comments »


Doing the Affiliate Thing with the Ladies


By: Lisa Picarille

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This week’s Affiliate Thing was all about the ladies. Stephanie Agresta, a 12-year veteran of the affiliate marketing space, who recently merged her consulting business to become one of the founders of the Conversation Group, stood in as co-host for Shawn Collins. Thanks Stephanie. You did a great job. Shawn was busy co-hosting (with Missy Ward) the first-ever (sold out!) Affiliate Summit London. Stephanie and I talked about the glut of online marketing trade shows, events and conferences ... More

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