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revenue: the Performance Marketing Standard
December 1, 2008
 

 

 

Lasting Impressions Blog

| By Lisa Picarille
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Get with the Program


By: Lisa Picarille

Tagged: , , , and

I finally finished watching the first episode of the Next Internet Millionaire. The production values were good and I really enjoyed the show, but it was just a little tame for me. However, I expect some backstabbing and nastiness to be on the way (Thor, I’m counting on you). I’ve viewed too many reality programs over the years and my threshold/desire for conflict on these show is pretty high. I don’t have any early winner predictions for the Next Internet ... More

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The Collision of Marketing, TV and the Internet


By: Lisa Picarille

Tagged: , , and

The first episode of the online-only marketing reality show The Next Internet Millionaire is now available to watch. I’ve only checked out about half of this first installment so far. There will be 12 total (a new one posted each week). I’m planning on trying really hard to watch the show. But I have to confess that being viewable only online is a drawback for me. I noticed that it’s already taken me over an hour to watch ... More

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Internet Marketing: The Reality Show


By: Lisa Picarille

Tagged: , , , , , and

There are so many things going on that it’s hard to focus when on writing this blog. So, here are a bunch of random, jumbled things that vying for my attention: We’re heads down grinding out the next issue. There are many interesting stories in the works including ones on CRM, the ringtone market, the resurgence of email marketing, behavioral targeting, and what non-profits are doing in the performance marketing arena. Check here for full story descriptions and how to ... More

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