By: Lisa Picarille
Tagged: Acquisition, DoubleClick, FTC and Google
Early Thursday morning The Federal Trade Commission, by a 4-1 vote, said it will not seek to block DoubleClick’s 3.1 billion acquisition of search giant Google.
Several competitors including Microsoft have made claims that the deal raised too many concerns about privacy since the proposed deal was announced more than eight months ago.
The FTC concluded that Google and DoubleClick “are not direct competitors in any relevant antitrust market eliminating the need for further analysis.”
The FTC statement went on to say, ... More
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By: Lisa Picarille
Tagged: Affiliate Things, Breast Cancer, By Design Makeover, Connie Berg, DoubleClick, eTail, iCrossing, Missy Ward, Pedro Sostre, Performics, SES, Shawn Collins and ValueClick
I’m cleaning, organizing, emptying out the inbox, dealing with things that I’ve put off for weeks. So, today is the day that I put everything out on the virtual blog curb and hope someone picks it up…
Housekeeping
*The new issue of Revenue is out and should be landing on your desk as I type this.
*The August Revenue newsletter will go out tomorrow – a good reason to sign up today.
*It’s been a while since I’ve reminded you ... More
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By: Lisa Picarille
Tagged: DoubleClick, Google, Mapping and Search
Has anyone else noticed that the word “creepy” and “Google” keep appearing together in news headlines, articles about the company and in countless posts throughout the blogosphere? Here’s just a very small sampling of stories that highlight Google’s “creepiness” relating to street level maps, its domination in search, behavioral targeting, its recent acquisitions (especially DoubleClick) and just about anything else the search giant has its hand in.
From Cnet.com
From Google Watch
From Uneasy Science
From ... More
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By: Lisa Picarille
Tagged: Amazon, Danny Sullivan, DoubleClick, Google, harrison gevirtz, Right Media and Yahoo
In honor of the upcoming Cinco De Mayo celebration here are five important things you need to know this week. Read now. Drink your margaritas later.
Harrison Gevirtz a 14 -year old affiliate marketer, will be on the Affiliate Thing podcast Wednesday May 2 at Noon EST on WebMasterRadio.FM.
Search guru Danny Sulivan’s thoughts on Google's latest power grab (Hint: It's not DoubleClick).
How Yahoo’s purchase of Right Media pits it squarely against Google and its acquisition ... More
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By: Lisa Picarille
Tagged: Affiliate Things, DoubleClick, Eric Schmidt, Google, John Battelle, Lisa Riolo, Performics, Shawn Collins, Stephanie Agresta and Web 2.0 Expo
Sorry for the lag time in posting about the Web 2.0 Expo. I’ve got Mom 1.0 visiting for the week from the East Coast and in between the world of widgets and work there was a visit to wine country.
So, the Web 2.0 show held here in lovely San Francisco was teaming with people. There were more than 14,000 attendees and the level of buzz and excitement was infectious. I also spotted many folks reading Revenue Magazine (we ... More
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By: Lisa Picarille
Tagged: Amanda Watlington, Andy Beal, Choots Humpries, Colin McDougall, CPA Advertising, DoubleClick, Eric Schmidt, Google, Holly Preuss, John Battelle, Microsoft, Performics, Rosalind Gardner, SEM, SEO, Shawn Collins, Web 2.0 Expo, Wil Reynolds, Yahoo and YouTube
Unless you live under a rock, you’ve probably have heard that Google announced last Friday (the 13th) plans to acquire DoubleClick. The price, a whopping $3.1 billion, is 10 times the multiple of DoubleClick’s revenue and is almost double the price Google paid for YouTube. Also, just two days before the deal was announced the whisper number on Wall Street for a purchase of DoubleClick was only $2 billion.
At the Web 2.0 Expo in San Francisco on Tuesday, ... More
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