Small Victories
By: Lisa Picarille
Tagged: Advertising, Adware, ethical standards and Kellie Stevens
It recently came to my attention that a particularly well-known company was being labeled as a bad adware player by one of the online marketing’s most vocal anti-adware advocates.
My first reaction was excitement that another bad guy had been outed by the intrepid and tireless Kellie Stevens. My next reaction was complete anxiety. That’s because the company alleged to have committed these unsavory practices is a repeat advertiser in our magazine.
Prior to Kellie’s detailed report (which included video ... More
