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revenue: the Performance Marketing Standard
October 10, 2008
 

 

 

Lasting Impressions Blog

| By Lisa Picarille
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New Bulletin on New York Affiliate Tax


By: Lisa Picarille

Tagged: , , , and

The Direct Marketing Association (DMA) has been closely monitoring the developments of the New York Internet Sales Tax issue. Yesterday the DMA’s Tax Counsel, George Isaacson, issued a brief analysis of the June 30, 2008 Technical Services Bulletin (TSB) related to the Internet/Affiliate Nexus Law. The TSB, titled “Additional Information on How Sellers May Rebut the New Presumption Applicable to the Definition of Sales Tax Vendor as Described in TSB-M-08(3)S,” imposes additional requirements that a remote seller must satisfy to rebut ... More

3 Comments »


It’s Getting Hot in Here


By: Lisa Picarille

Tagged: and

It's not just the summer heat wave. There’s lots of debate and discussion where people are fired up about the possible formation of an industry trade association. I recommend you check out the threads about the topics on the online forums – ABestWeb is a great one. There are many different opinions on the topic. I like that people in the online community are smart, vocal, passionate and opinionated. You can also see what people are saying and find ... More

2 Comments »


Affiliate Summit: A Sure Bet


By: Lisa Picarille

Tagged: , and

Like many of you I’m scrambling to wrap up all sorts of work projects before I head out to Affiliate Summit on Friday. I’m really looking forward to the conference and just hope that I will be able to complete all my work-related stuff and personal errands over the next two days. Hey, I can’t show up with split ends or less-than-perfectly-painted toes, can I? Affiliate Summit officially kicks off on Sunday around noon with the Meet Market & vendor ... More

2 Comments »


Forced Clicks and Coupon Sites


By: Lisa Picarille

Tagged: , , , , and

At the ShareASale ThinkTank event I recently attended there was a much discussion about couponers and what constitutes a forced click. There is also a fascinating ongoing thread on ABestWeb.com that provides lots of valuable information and opinions on the subject. Today Kellie Stevens, president of AffiliateFairPlay.com, released a report on the red-hot topic. The conclusions are probably not what most people were expecting. Also check out AFP’s stance on forced clicks. Kellie has a great grasp ... More

2 Comments »


Revenue’s Affiliate Summit Recap


By: Lisa Picarille

Tagged: , , , , and

I’m back in the office and still riding the high from the Affiliate Summit. I’m thrilled to be back in San Francisco where the humidity is less oppressive than Miami, but sad that the event is over. Missy Ward and Shawn Collins do such a phenomenal job putting on the premiere conference of the affiliate space it’s no wonder that everyone is still buzzing about it long after it’s over. If you’re already sick of reading my posts about the ... More

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The ShareASale Slice of the Pie


By: Lisa Picarille

Tagged: , , , , , , and

Sorry for the delay in posts, but Miami is hopping with affiliate action. Many more Affiliate Summit attendees arrived on Saturday night just in time to join the crowd for the Affiliate Dinner Roast of Missy Ward and the Buy.at party in South Beach. Missy was a good sport as come close friends poked fun at her. Her Affiliate Summit co-host Shawn Collins created a hilarious video. Unfortunately, it will likely not get posted since not all the material was appropriate ... More

2 Comments »



 

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