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Yahoo's Traffic Plummeting


Revenue Performance Staff's picture

Revenue Perform... - Posted on 09 February 2012

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The trend is clear: Yahoo's search traffic is on a steep decline.

For the second month in a row, Yahoo lost significant share of U.S. searches, according to ComScore, falling 0.4 points to 14.1%. It has now lost almost a full percentage point in the last two months, and more than two points since last August.

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