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December 1, 2008
 

 

 

Lasting Impressions Blog

| By Lisa Picarille
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A Busy Week for Google


By Lisa Picarille

September 3rd, 2008

It’s been a busy week. Many of you are trying to ramp up online marketing campaigns for the fast-approaching holiday season while trying to usher the kids back to school and settle into a new daily routine.

Google has also been very busy this week. The company announced a new product that is being called YouTube for Business as well as a new browser called Chrome. Chrome is getting much more attention. The focus on Chrome is about its features that attempt to take on Microsoft’s market leading browser Internet Explorer.

However, Chrome is also raising some privacy concerns. Google states in the Chrome privacy policy that it will log the IP addresses of people who download the browser. It also says that all URLs or other queries typed into Chrome’s address bar will be sent to Google, which will use that information to make suggestions to users.

Microsoft also has people talking about privacy. A new version of its browser (IE8) includes a privacy feature has the potential to be an ad blocker because it will feature a new suite of tools called “InPrivate”. The tools allow browsers to leave no online footprints and are expected to be used by those wishing to keep their online activities private. I think what Microsoft mean to say, is that InPrivate is mostly for those surfing for porn.

On a totally different subject, don’t forget to check out the Social Media Marketing Summit. It’s less than a month away. You should register now. What are you waiting for?

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Entry Filed under: editorial, Shows/Conferences, Web 2.0

 

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