There was a thread on the affiliate forum ABestWeb.com about first timers’ experiences at the Affiliate Summit. I was sorry to hear that not everyone had a completely pleasant experience at the event. Many pointed out that they felt there were many people whom they wanted to meet but felt were unapproachable. Most people singled out responded on the forum that had someone come up to them they would have been glad to chat. In many case, these people were not even approached.
Some like coupon queen Connie Berg even suggested that next time around there be a mentoring program, whereby industry veterans would spend time with newbies or first timers or even take them around the show floor or to a networking event with them. Great idea, Connie.
Others eagerly chimed in and said, “sign me up” and offered additional good suggestions to help fist timers get acclimated in the environment, which can at times be overwhelming and even slightly intimidating.
This year, the show was different for me as well. I found myself traveling around the show floor, the sessions, the various networking events and to the parties, in sort of a pack. I spent nearly all my time hanging out with the same 10 to 12 people. I was great to get to know some of these folks on an even deeper level, but I do regret that I didn’t meet as many new people as I have in the past at Affiliate Summit. However, many of these folks in the group introduced me to lots of others and I appreciated those introductions. So for me, it was all about quality not quantity. There were also three or so first timers in the group and I hope they felt comfortable and welcomed.
For many the conference is a chance to catch up with old friends and meet others that we communicate virtually with on a face-to-face basis. It’s also natural that people gravitate towards those they know and feel comfortable with in such large social situations.
I know this sounds very obvious, but don’t be shy about talking with people you want to meet. Often, if I see someone standing alone, I assume (and maybe wrongly so) that person wants to be left alone, not that they are shy are hesitant about approaching others. After all, the event can be overwhelming and sometimes people are just taking a breather from all action to regroup. I will try and change my attitude about that at the next Summit.
Also, use the networking tools that Shawn and Missy provide prior to the conference. If there is someone you’d like met, contact them before the show and let them know. This is a great way to hook up with people.
I also try to make sure that I go to the breakfast each morning. I find that I always end up sitting with people I don’t know and having the most interesting conversations. And while many of the older timers don’t attend the breakfast, you might find another first timer and bond with them over your new experiences.
I think Missy and Shawn do a great job of making everyone feel welcome and I hope that this Summit’s first timers will have some suggestions for the next Summit to help others. If I can help in any way to facilitate that, let me know.
4 Comments Add your own
1. Shawn Collins | March 5th, 2008 at 7:35 am
Thanks Lisa - I’ve been chatting with Missy about ways to get first timers more into the mix at Affiliate Summit.
In our earlier days, we used to do things like speed networking to sort of force attendees to interact with one another.
Unfortunately, that sort of thing wasn’t practical as we scaled.
But we always love to hear new ideas.
One gimmick that worked for me to meet tons of new people was having a Segway (on loan from the hotel).
Everybody that saw it wanted a test ride, and I think 50+ people must have ridden it on the final day of the conference.
We provide various tools leading up to the conference, so keep an eye out as we get closer to our Boston show.
But also, it doesn’t hurt to be a peacock to catch everybody’s eye.
2. Tricia Meyer | March 7th, 2008 at 12:32 pm
I think that there is a certain level of growth that comes with attending more and more Affiliate Summits. I felt like I spent my first one just observing and taking everything in. Then over time as I got to know more people over email and ABW, it came time to put myself out there more and introduce myself to people at the Summit.
There can definitely be an “in crowd” kind of feeling to Affiliate Summit but the good news is that the key players are always expanding their circles and welcoming more and more people into the “crowd” each time.
3. Who’s Talking about&hellip | March 7th, 2008 at 1:48 pm
[…] Affiliate Summit for First Timers 5 Mar 2008 by Lisa Picarille There was a thread on the affiliate forum ABestWeb.com about first timers’ experiences at the Affiliate Summit. I was sorry to hear that not everyone had a completely pleasant experience at the event. Many pointed out that they felt … […]
4. 6f3d0a908028&hellip | May 10th, 2008 at 12:17 am
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