I’m trying to get a bunch of top-priority stuff wrapped up so the November/December issue of the magazine can go to the printer and I can head off down the street to the DMA show that’s happening right now. Revenue has a booth at the show, which is happening at the Moscone Center in San Francisco. Our booth is staffed up with sales folks who all report the place is jumping, but I’d still like to see for myself. Plus, there are also a few sessions that I’d be interested in checking out.

However, right now I’m focused on making some final tweaks to our cover story about mobile online marketing so it is as up-to-the-moment as possible with our deadlines.

Another mobile-related item that crossed my screen this morning and caught my attention. It’s from eMarketer and claims that messaging is the least sexy, but most profitable, segment of the huge mobile data market. Be sure to take a look at the breakdown by geographic regions.

I’m curious to see if the DMA is addressing the mobile market. Let me know what you think. lisap@revenuetoday.com