Several months ago this blog was forced to turn off the comment feature due to an overload of spam. Because of that issue, I wanted to make sure that ReturnOnAffiliate.com founder and president, Richard Lewis, got to add his two cents on my previous post.

The following is from an email he sent me: (Note: I added the links, not Lewis.)

“I was alerted on Thursday, March 30th by a member of our site Mike Nunez of Suluta that marketing affecting ReturnOnAffiliate.com was in some way connected with a company called MyGeek.com. Upon hearing that we went through our current marketing and discovered that a company called CPVMarket was in fact a partner of that company. We suspended the account on Thursday with them and alerted Mike to that fact, and he informed us that Kellie Stevens, the president of AffiliateFairPlay.com had informed him of that fact. Several e-mails were sent to Kellie, and the next day on Friday I spoke with her for 2 hours to explain the situation.”

Lewis goes on to note that, “It was due to my error in not understanding the difference between CPV and CPC marketing that this occurred. ReturnonAffiliate.com makes no income from any portion of its website and is provided free as a service to the affiliate marketing community. It was my ignorance of the issues at hand that lead to this problem. ReturnOnAffiliate.com does not condone the use of badware/spyware or any other negative behaviors. ROA Plans to hold a week long conversation in the week following eComXpo on the topic of badware and discuss ways to inform people about the dangers of CPV marketing. We will be suspending all advertising to the site until I am convinced that no further problems exist. We are very sorry, and we made a mistake in our advertising, it’s fixed now and won’t happen again.”

I certainly hope so, but Lewis should know that because this impacted so many people in the industry (most are members and early supporters of his fledgling site) many eyes will be watching the future moves of ROA very closely.

Let me know who or what you have your eye on these days. lisap@revenuetoday.com