Stop your arm-twisting. Uncle. I give. This is the if–you-can’t-beat-em-join-em blog entry. I was adamantly opposed to droning on about my resolutions for the New Year or the resolutions that the online community should be making (and sticking to), but you begged (okay, one of you might have asked nicely). Plus, time constraints, some critical family issues that need my attention and just general post-holiday laziness have thrown any objections out the window. So here goes:

On the personal side, my resolutions are like nearly every other person on the planet: be healthier, work more efficiently so I can spend more time with my family and friends, and get more organized. Oh, yeah, I also feel deeply ashamed that I haven’t done a whole lot more during my lifetime to help save and protect the environment. That’s my biggest personal resolution for 2006 and beyond.

I’m not going to make any grand promises when it comes to work – especially since the boss reads this. I want to make promises and resolutions that I can be sure to stick to for 365 days. So here are the top five things that I resolve for Revenue Magazine in 2006:

*We will continue to bring you the highest quality stories about every issue that impacts online marketing.

*We will bring you more Revenue – six issues in 2006. And if you’re good there might even be a special supplement.

*You will see lots of new voices throughout the magazine. We’ll continue to branch out and expand the universe of people we talk to. This should add a broader range of perspectives to help you get the full picture on all subjects.

*More interaction with readers. We’ll be rolling out several new and interesting ways for you to communicate with us. And also for us to make sure others hear what you have to say.

*We will be finding more ways to deliver you even more timely and useful information. There’s likely to be more blogging (and not just by me); we may even try some podcasting; there’s talk of streaming video of interviews with industry movers and shakers; more exclusive content on the website; beefing up our newsletters; and adding more tools and resources to make your job easier.

If you still want more resolutions see what Shawn Collins has to say.

Or if you’re more interested in predictions, check out these prognosticaters:
John Battelle
Adam Viener
Linda Buquet
Marketing Vox
NMK

Welcome to 2006! I hope it’s a prosperous year. lisap@revenuetoday.com